Research & Insights

By Lukas Biewald, October 2, 2012

Houston Is More Social-Media Savvy than SF?

I’ve been playing with IdealList, CrowdFlower’s new business data tool that collects online information about companies.

I collected information about around 1200 small business in Houston and San Francisco evenly distributed across Pizza Shops, Florists, Sushi Restaurants, Strip Clubs and Private Investigators.

I was surprised to see that small businesses in Houston have more of a social media presence than those in San Francisco. I’m not sure if I’m surprised that Strip Clubs and Private Investigators have been slow to move online.